Those of you who read my blog regularly may remember that I recently published an article entitled “Using Data to drive Sustainability”, where I referred to the Desert Mountain Golf community. Desert Mountain is a mid-size business located in Arizona, USA that is using analytics to drive sustainability and drive business efficiencies.
I recently had the opportunity to reach out and interview a senior leader from Desert Mountain about the business, the challenges the organisation faces and the analytics solution that has been implemented. I found this case-study really interesting because it’s a very different and innovative business facing some unique challenges.
The verbatim interview is below – enjoy!