July 2010

The danger of going native! Can you get too close to the business?

As business analysts, it’s essential that we work closely with our business stakeholders. Whether we’re working on strategy, feasibility or requirements, this closeness often helps to ensure that we gain a real and detailed understanding of the problems that our stakeholders face. In some cases we might try and completely immerse ourselves in the world of the business user by co-locating with them or even by going “client side” (which might sometimes be referred to as “going native”).